A WordPress website for VoiceLink, Indian telephony for voicebots

Our approach

What we built

We built the site on WordPress with a custom theme designed around one message: an Indian number for your voicebot, live in minutes. The homepage walks through the four number series (mobile, landline, 140-series promotional and 1600-series transactional), a directory of more than 40 integrated voicebot platforms, protection from 'Suspected Spam' tags, separate plans for voice AI companies and for businesses, and the steps from sign-up to first call. Customer success stories have their own content type, so the team can add new ones like any other post, and a release page, blog, glossary and FAQs answer the questions buyers ask. Organisation schema, XML sitemaps and an llms.txt help search engines and AI assistants understand the product. Then we optimised it for speed: on a mobile Lighthouse test the homepage went from a performance score of 54 to 98, its main content now appears in 2.4 seconds instead of 51.3, and the page weighs 643 KB instead of 16.3 MB.

• A custom WordPress theme built around the product's core message
• The four Indian number series explained: mobile, landline, 140 and 1600
• A directory of more than 40 integrated voicebot platforms
• Customer success stories as their own content type, added by the team
• Separate plans for voice AI resellers and for in-house teams
• A product release page, blog, glossary and FAQs
• Organisation schema, XML sitemaps and an llms.txt for AI answer engines
• Speed optimisation: the homepage cut from 16.3 MB to 643 KB